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Analytics Referral Spam Filter – 1/5/2016

Analytics Referral Spam Filter – 1/5/2016

Each month I release a new update to my Google Analytics referral spam segment, adding more domains to block from screwing up your Google Analytics, This months additions are: sudouest cyber-monday.ga searchlock rusexy santasgift boost-my-site o-o-8-o-o googlemare...
Want to Download Scanpst.exe?

Want to Download Scanpst.exe?

The day before leaving for Pubcon, I decided to update my laptop to Outlook 2016 from my antique version 2007. Instantly, upon attempting to open the new Outlook, I was shown this message: “Cannot start Microsoft Office Outlook. Cannot open the Outlook window....
How to Annotate in Google Analytics

How to Annotate in Google Analytics

When a major event occurs, or you make a big change to your site or your marketing, it’s always a good idea to make an annotation in Google Analytics. That way, in the future, whoever is looking at the stats may be able to see a correlation between what took...
How to Stop Outlook from Using Your Facebook Profile Image

How to Stop Outlook from Using Your Facebook Profile Image

The other day I found out that my Outlook was associating my Facebook profile picture when I sent email, and that’s not what I wanted to happen. Just to be clear, I’m talking about a local installation of Outlook – in my case, Outlook 2013 –...
How to “Use Facebook As” Your Business Page

How to “Use Facebook As” Your Business Page

Are you accustomed to going to the drop-down arrow in the top right of your Facebook login and then selecting “Use Facebook As” and your business name? If so, you may be surprised to find it missing one day soon, if it’s not missing already. This has...
Why & How to Add a Facebook Ad Pixel

Why & How to Add a Facebook Ad Pixel

If you’ve delved into paid advertising on platforms like Google or Facebook, you’re probably aware of its increasing competitiveness and rising costs over time. Implementing a Facebook ad pixel on your site now can pave the way for more efficient...
How to Add Annotations in Google Analytics

How to Add Annotations in Google Analytics

Have you ever looked at your stats and wondered why you had so much traffic during a certain time period? Or perhaps you noticed a dip that took place some time in the past, and have no idea why it happened? Google Analytics allows you to add “Annotations”...
Enabling Analytics & More in Google Apps

Enabling Analytics & More in Google Apps

I have a new client; actually a friend, who does computer work in California, and he’s been a long time user of Google apps for his company. He wanted to implement Google Analytics, Google Search Console, and claim his business with Google My Business, but was...