By “Media Worksheet” I don’t necessarily mean the press, I mean multimedia, ad details, headlines, perhaps videos, etc.
What we want here are clear and succinct statements to help promote individual aspects of your business, product or services.
For each question below, write at least three bullet points or one sentence answers that can stand on their own, and not just a three sentence paragraph. There are plenty of fields for additional ideas, but please add at least three, and there’s unlimited space at the bottom. Please, knock yourself out…
Picture these answers appearing as a graphic on a page, or coming up as a statement on a slide during a video, or even as bullet point on a billboard. Imagine yourself hearing these phrases spoken aloud, and you might even read them aloud to yourself before submitting. Is it “natural sounding” language?
You’ve heard of an “elevator speech”? Think of this the same way, but to different people on on separate floors, just as the doors are closing! Imagine that 3 seconds is all you have to make your entire statement verbally. You should also try out my Elevator Speech Builder tool.
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